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Server-side GTM Deployment

Server-side GTM With Huawei

Explore implementing server-side Google Tag Manager using Huawei Cloud Turkey, using Hardal for improved performance, better data accuracy, and enhanced user privacy.

Mert Enercan

October 3, 2024

Google Analytics 4

Parallel Measurement: Dual-Tagging for Server-Side

A server container can digest any type of HTTP request dispatched from an online source. However, the recommended way of collecting data is through a Google tag or a gtag.js event running in the web browser.

September 18, 2024

Server-side Pub/Sub

What is server-side Pub/Sub Messaging?

Pub/Sub model is a messaging solution for distributed systems, optimizing server-side and first-party analytics data transfer.

Berkay Demirbas

September 16, 2024

Server-side GTM Deployment

Server-side GTM With Azure App Service

Explore implementing server-side Google Tag Manager using Azure App Service, using Hardal for improved performance, better data accuracy, and enhanced user privacy.

Mert Enercan

September 15, 2024

Server-side GTM Deployment

Server-side GTM With Yandex Cloud

Explore implementing server-side Google Tag Manager using Yandex Cloud, using Hardal for improved performance, better data accuracy, and enhanced user privacy.

Mert Enercan

September 15, 2024

Cookieless Ping

Cookieless Pings on Google Analytics 4 with sGTM

Discover the advantages of server-side data collection with Google Tag Manager and Google Analytics 4, and learn how to enhance your digital marketing strategy without relying on cookies.

August 26, 2024

Server-to-Server Measurement Stack

S2S (Server-to-server) API Endpoint

Server-to-Server (S2S) API endpoints are interfaces that allow servers to communicate directly with each other.

Berkay Demirbas

May 28, 2024

Server-side Page Speed Impact

Benefits of Server-side: Improved Website Page Speed to More Conversions

Current tracking systems are pushing the limits of the websites to include more and more tags that slow down the website and impact page performance. This can be tackled with server-side solutions.

Barış Gürbüzler

February 25, 2024

Hashed Hardal User ID

Anonymous User ID for each sGTM Requests

Learn how to integrate hashed User ID as custom request header variables into your Server-Side Tag Manager (sGTM).

Berkay Demirbas

February 18, 2024

Cookies

First-Party vs Third-Party Cookies

Explore the essential differences between first-party and third-party cookies, their impact on user experience, and their role in the server-side tagging.

Berkay Demirbas

January 26, 2024

Ready to take the next step?

Start to server-side measurement now, before it's too late.