The Hardal Times
“All the metrics that fit in print.” Server-side analytics, printed the old-fashioned way.
Hardal Is Now Live in ChatGPT and Claude
Hey there, Baris here with the September recap. You can now ask ChatGPT or Claude questions about your Hardal data. This month, we also split up across Cologne, Porto, and Istanbul.
I'm trying a new look this month, so let me know what you think. Berkay would rather read it on paper. If you're like him, hit “Print physically” up top.
Product Desk
Ask Hardal from ChatGPT or Claude
Hardal now works in ChatGPT and Claude through our new MCP server.
That means your accurate data is now available to AI. Chat with ChatGPT or Claude about it and champion your KPIs together.
See how it works and connect your account. If you use ChatGPT, you can also install the plugin directly. Try it and tell us what you ask.
Joining Forces
Making plans with partners
We met more agencies, ecommerce teams, and tech partners this September.
We talked about hosting events together, sharing marketing work and technical know-how, and introducing each other to the right people.
Some of those plans are already taking shape. We'll share more soon.
Let's Hang Out
September on the road
DMEXCO in Cologne. Beyza, Teoman, and Berkay spent September 23 and 24 at DMEXCO, talking to marketers about numbers that stop adding up the moment a cookie disappears.
Unified Ecommerce Summit in Porto. Meanwhile, Lamis and Raul were in Porto talking with online sellers and partners.
Snapshots
From the feed
Teoman took the mic at DMEXCO this year. Watch the clip if you missed it.
Back home, Ecem and Enes stopped by Adjust's Igniters event to hear what the measurement crowd is talking about this season.
Culture & Leisure
Team Picks
Time for everyone's favourite part.
🔎 Ayse is binging The Mentalist. She likes how Patrick Jane notices what everyone else overlooks and finds truths hiding in plain sight.
🥽 Berkay played PlayStation VR this month. The Resident Evil VR experience was terrifying. He also wanted to try Muse AI, but it isn't available in Türkiye yet.
📕 Beyza Zengin read The Smell of Ants by Júlia Peró. She found it uncomfortable to read, and its questions about ageing, memory, and the human mind stayed with her after she finished it.
🌐 Enes shares what he's building and thinking about on enes.fyi, from AI and startups to community and side projects.
📺 Ikbal watched Pluribus after Apple TV became available in Türkiye. It starts like an outbreak story, then asks what we lose when everyone is made the same, and whether that makes anyone happier. She can't wait for season two.
🪑 Lamis is in her countryside-house era: OLX vintage hunting, daily 248 Colmado inspections, and a growing belief that Lorena Canals rugs can fix almost anything. Coup d'État's new collection is on the moodboard.
🏋️ Mert started going to the gym this month, inspired by the internet's first fitness influencer, Zyzz.
🏠 Emir spent part of September tinkering with Home Assistant and Apple Home, connecting his Samsung TV and wrestling with an iRobot vacuum. Getting everything to work together took some doing. The vacuum put up a particularly good fight.
“See you next month.”