Your AI is only as good as the data you give it.
Smart Bidding, Claude, ChatGPT, or whatever's managing your campaigns, it optimizes on the conversion data you send it, nothing more. Hardal captures up to 99% of it server-side, so your AI stops guessing and starts converting.
How much of your conversion data is your AI actually seeing?
Your AI agent doesn't know what it can't see. If cookie-based tracking is feeding it 70% of conversions, that's the data it bids and optimizes on, not the other 30%.
An AI agent making bidding decisions on 70% of your conversions is missing the other 30%. Give it the full picture and it optimizes accordingly.
From your server to whatever AI is running your ads.
Hardal captures conversion events server-side from your site or app, no pixel dependency, and structures them as clean first-party data.
Send that data wherever your AI works: Google Ads Enhanced and Offline Conversions, your MCP server, or straight into a Claude, ChatGPT, or Gemini workflow.
Your AI agent or Smart Bidding campaign now bids and recommends against real conversions, not the roughly 70% that client-side tracking leaks.
The data layer, not another AI tool to manage.
Hardal sits underneath whatever is running your Google Ads and makes sure it's working with real conversions.
Hardal ships its own Model Context Protocol server, so Claude, ChatGPT, and any MCP-compatible agent can query your first-party data directly.
A live, ready-to-use destination that sends conversions to Google Ads from your own server. Setup takes about 2 minutes.
Hardal doesn't compete with the AI agent, assistant, or automation managing your Google Ads. It's the clean data layer underneath it.
Server-side capture bypasses ad blockers and iOS 14 limitations. Your AI sees nearly every conversion, not just 70%.
Connect your store or GTM container and go. No AWS, no SQL, no custom server code to write or maintain.
First-party data, no third-party sharing, no cookie dependency. Certified and audit-ready from day one.
Better data makes every AI decision better
Gözde Elönü
Digital Marketing Manager
We completed the server-side Google Tag Manager hosting and META Conversions API integration process very quickly with Hardal to using first-party marketing data.
Furkan Demirtaş
Senior Digital Marketing Specialist
We have completed the server-side measurement process very quickly and successfully with Hardal. With server-side measurement, we provide our users' consented analytical and marketing data as a first-party.
Can Karcı
Senior Digital Marketing Manager
Hardal helped us complete our server-side GTM and Meta CAPI integrations quickly. We saw immediate improvements in audience targeting and conversion rates.
Serra Gürpınar
E-commerce Digital Marketing Manager
With the CAPI installation, we achieved an increase in sales and ROAS above our target in a very short time. It is very valuable to see the impact of target audience optimization and association in the customer journey with these.
Ugur Can Çene
E-Commerce Manager
We switched to Hardal using the server-side for Web, iOS and Android to using first-party marketing data.
Ertugrul Yildiz
Digital Marketing Manager
With Hardal, we are able to measure all our customer data as first-party and unify it across all our brands, giving us a complete and consistent view of our customers.
Your AI is only as good as what it's fed.
Most AI ads tools inherit whatever tracking gaps already exist. Hardal fixes the data before it ever reaches your AI.
Data security at the highest standards
We care about your data security. User data is encrypted with SSL certificates to banking standards and stored on high-security servers. We fulfill all our responsibilities as a data processor under GDPR.
Common questions before you start
Get answers to the most frequently asked questions about feeding clean data to your AI ads tools.
Give your AI something worth optimizing.
Better data in, better decisions out.
Hardal gets you to 99% server-side conversion data in days, ready for Google Ads, your MCP server, or whatever AI agent you run. No AWS, no SQL, no developers required.
7-day free trial · No credit card required · GDPR-compliant · ISO 27001